The Macroeconomic Payoff of Nation Branding: A Review of Evidence on Trade, FDI, and Tourism Flows

Author's Name: Dr. Waseem Saeed Khan, Dr. Ajeet Kumar, Dr. Ajeet Kumar

Type: Article

ISSN/ISBN: 1000-6052

DOI Link: https://doie.org/10.10399/APER.2025496997

Journal Name: Asian And Pacific Economic Review

Volume: 18

Issue: 1

Month: 06

Year: 2025

Date: 2025-06-17