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Customer Acceptance of Q-Commerce Platforms: An Extended UTAUT2 Model with Trust and Risk Factors

Author's Name: Dr. K. Chitra, M. Chithra
Type: Article
ISSN/ISBN: 0262-0383
DOI Link: https://doie.org/10.10399/NER.2025266083
Journal Name: NORTHERN ECONOMIC REVIEW
Volume: 16
Issue: 1
Month: 12
Year: 2025
Date: 2025-12-12

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